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This session, organised in partnership with GFK GeoMarketing and EHI Retail Institute, will deliver keys to penetrate the German market efficiently and settle your brand permanently. It will then give the floor to the growing city of Leipzig for a dynamic presentation of the city's vitality and an interactive discussion with the audience.

GLOBAL OVERVIEW OF THE GERMAN MARKET

• Olaf Petersen, Head of Real Estate Consulting & Management Board Member, GFK GeoMarketing
• Marco Atzberger, Senior Director, EHI Retail Institute

CITY OF LEIPZIG - Inner city's projects and trade fair passages

• Dr. Christiane Westphal, Senior Project Manager, City of Leipzig - Department for Urban Development and Construction